Giveaway – 60 years of Sweet Love (Hearts)
When I was a child, every day after school we’d walk down the road to the local newsagent and wait our turn outside (we weren’t too riotous but the shopkeeper sensibly had a ‘two children at a time’ rule). I remember looking up at a wall of old-fashioned glass jars filled with confectionery jewels, all shouting ‘eat me’ like the very small cake in Alice in Wonderland.
My favourites were white chocolate mice, rhubarb and custard boiled sweets, cola cubes, liquorice sticks, drumstick lollies and sherbet dib dabs. (Remember any of these?) I’d buy the penny sweets by the quarter and stuff the little white paper bag in my blazer pocket ready for the bus ride to the station. My reward for a day learning things I thought I’d never need to know. But none of these sweet treats were as iconic as Love Hearts.
Can you believe that Love Hearts have been around for 60 years? So iconic that a sculpture of one was placed in the Millennium Dome, no really. And 1.75 billion Love Hearts are sold every year – enough to stretch around the world 1.1 times!
The messages on Love Hearts evolved over the years with ‘Fax Me’, ‘Page Me’ ‘Text Me’ and ‘Luv Me 24/7’ being added in 1999. They were dropped a few years later when pagers and fax became less popular.
Do you have any specific memories of Love Hearts? I’d love to hear about them!
To celebrate the birthday of this well-known British brand, I’ve teamed up with Swizzels Matlow for a ‘sweet’ giveaway. (Sorry, couldn’t resist!)
For your chance to win one of five Love Heart hampers (including Love Hearts, Love Heart Dip and Love Heart Squashies) simply enter below using the Rafflecopter widgety thing and join in the anniversary jubilations by following the Love Hearts Twitter account and tweeting #60yearsoflove – good luck!
You can Tweet Swizzels if you have any questions about the competition or Love Hearts in general . Love Hearts have also got a separate competition where you can design your own Love Heart and see it being made during a VIP tour of the factory. Cool eh?
Terms and conditions/disclaimer – Swizzles Matlow gifted us a selection of goodies and offered 5 Love Heart hampers for me to use in this giveaway. All opinions are my own. (As are the sweets, so hands off.) This giveaway is open to UK entrants aged 18 and over, one entry per household. There is no cash alternative. The winner will be chosen at random via Rafflecopter. The winner will have 48 hours to claim the prize or another winner will be chosen, again at random using Rafflecopter.