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Posted by on Jan 29, 2011 in Uncategorized | 20 comments

Slip-sliding out of a demographic

One of the lovely benefits of visiting friends and family is that there are babysitters around almost 24/7. With this in mind I bought a copy of a glossy women’s magazine the other day (comes in large and handbag sizes and rhymes with tinker-bell, in case you were wondering). When I finally had a half-hour or so to myself I snuggled down on the sofa, anticipating a good non-mummy read. 
Front cover was promising, next five pages or so were adverts. 
Flick.
And so were the next five. I chewed my lip. Where’s the mag bit? 
Flick.
Ahhh…there’s a fashion article. Hang on…Hee! Hee! What on earth is she wearing? Surely they’re not serious?
Flick.
Does her mother know she’s out in that?!
Flick.
Ooo, that’s quite nice. Ummm…how much I wonder…(scans down to small print). How much?! Must be a misprint. Surely?
Flick.
An article about a model and socialite. She looks about thirteen and a half. I don’t get past the first paragraph.
Flick.
There must be something relevant to me in here somewhere…
Flick.
Recipes? Shopping? A fashion spread with adults modelling real clothes perhaps?
Flick. Flick. Flick.
Back cover.
Perhaps not then.
There’s something quite depressing about realising you’ve slipped out of a demographic. Bring on the Saga catalogues.
Photo credit: Magazines by Pixomar at freedigitalphotos.net

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20 Comments

  1. I really can relate to that, although I never have read the thick glossies like vogue, atm I’m hard pressed to find a magazine which does seem to apply to me… btw, I’ve tried to tweet with you a few times but because my tweets are protected you don’t see them – would you consider following me back?

    Reply
  2. Welcome to middle age -I am the official welcoming party for the middle age committee… Please make yourself at home with a nice cup of tea, your tena lady and fixodent denture cream will be delivered forthwith.. May I recommend Woman and Home magazine, more appropriate content, make yourself at home but don’t sit on that chair *points* Marg forgot her Tena Lady this morning

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  3. So sorry my dear! I thought I was already following you. Please excuse my rudeness. I shall send you a follow request forthwith!

    Reply
  4. Thanks for the warm welcome. Yes, Woman and Home is definitely more my style. No biscuits with my tea thanks, I forgot to put my teeth in today *smiles gappily*.

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  5. Thanks for visiting my blog:) I have always thought it interesting how my life could be chronicled by the change in magazines I read.

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  6. Hey there! Found your blog via the LBTP and boy, you are sooo right! These magazines are shocking, these days. “Where’s the mag bit” is the crucial question here! However, I don’t think you have slipped out of a demographic, I reckon it’s just the magazines not being able to deliver proper content anymore, because they have to cut costs and hence they cut jobs. So they have less full-time writers and more ads = less content, a little bit of fashion, that’s it. Sad, but true.
    Anyway – I like the way you approached this topic, very funnily written!
    All the best
    ~Sabrina (coffeerocketfairytale.wordpress.com)

    Reply
  7. I prefer to believe that we haven’t slipped away from them…We’ve just outgrown them. Not in age, but in wisdom, intelligence and inner beauty.
    I also believe that George W. Bush was the ultimate leader of the free world.

    Thanks for stopping by my blog, my lovely!

    Trish
    x0x

    Reply
  8. You’re welcome, it was a great post :) And welcome to Bodfortea *waves*. I love the idea of chronicling our lives through magazines, sounds like there’s another post in that idea…

    Reply
  9. Hi Sabrina and welcome to Bodfortea *waves*. You’re right of course, and I feel sooo much better now, thank you. Love your Monday Morning Message by the way :)

    Reply
  10. Trish you are my saviour, my rock and the font of all knowledge (except the George W Bush bit…). Always love stopping by! xx

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  11. See how old I am, I do not even know what rhymns with tinkerbell!

    You made me smile. Mich x

    Reply
  12. I should just add (for anyone who doesn’t “know’ me yet that I *was* only kidding about the George W. Bush thingie. But I do think he’s an incredibly intelligent man…ahem, cough, splutter…choking…need help…..quickly…..

    Talk soon, my lovely!

    Trish
    x0x0

    Reply
  13. I like to think its more the oney they are gaining from the advertising cutting their content down rather than me being too old to appreciate them any more!! (or am I just kidding myself?). Thing is, ones with ‘articles’ in are usually all about people that I start to read about and then think, ‘do you know what, I really don’;t care and I wish people would stop giving you the media attention you so desperately crave’ – my main 2 are the blonde one from Warrington now apparently cleaning her act up – again, and taking part in Dancing on ice, and the Essex one who can’t move her face any mopre, divorcing again, and was once quite a pretty glamour model. I don;t want to read about them in every magazine I pick up, and I don;t want pages of adverts either!

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  14. Then my day’s work is done :)

    Reply
  15. That’s exactly it! Glad I’m not the only one :)

    Reply
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